Designed a seamless digital platform making Treasury bill investing intuitive, transparent, and engaging.

I led the visual and interface design for Sophic, transforming a traditionally complex financial product into an accessible, user-friendly experience. Working closely with the team, I developed clean, modern UI, clear information hierarchy, and onboarding flows that guide users effortlessly through investing. Every touchpoint—from strategy to high-fidelity screens—was crafted to build trust, enhance usability, and deliver a cohesive experience across web and mobile, while reflecting Sophic’s innovative and approachable brand.